Principal Downstream Marketing Manager

Additional Location(s):  N/A; US-MN-Arden Hills; US-MN-Maple Grove

Diversity - Innovation - Caring - Global Collaboration - Winning Spirit - High Performance

At Boston Scientific, we’ll give you the opportunity to harness all that’s within you by working in teams of diverse and high-performing employees, tackling some of the most important health industry challenges. With access to the latest tools, information and training, we’ll help you in advancing your skills and career. Here, you’ll be supported in progressing – whatever your ambitions.                

About the role: 

The Neuromodulation Principal Downstream Marketing Manager is responsible for the development of specific marketing plans and activities for the Pain Stimulation products, which include Spinal Cord Stimulators and Radiofrequency Ablation devices.  This role will also be responsible for marketing program(s) to establish, enhance, or distinguish product placement within the competitive arena. Develops business plans and product/program positioning in the marketplace. Oversees market research, monitors competitive activity, and identifies customer needs. Interfaces with engineering, manufacturing, patients, and sales to develop new products/programs or enhance existing product/program(s).

The Downstream Marketing Manager can be based in Valencia, CA, Arden Hills, MN or Maple Grove, MN.  This is a hybrid role with expectations of being on-site at least 3 days per week.

Your responsibilities will include:

• Lead the preparation of strategic and tactical plans for business units or regions, ensuring they are cohesive, consistent, and aligned with stakeholder objectives.
• Conduct comprehensive analyses to make strategically sound decisions considering market implications and competitive forces.
• Develop and communicate compelling business objectives under uncertainty and complexity.
• Review portfolios to identify areas for improvement, leading teams to evaluate problems, identify solutions, and present business cases to senior stakeholders.
• Drive discussions on innovative ideas and best practices across teams globally, fostering a culture of continuous improvement and innovation.
• Investigate emerging global initiatives, researching customer benefits and identifying disruptive innovations to suggest actionable solutions.
• Analyze and recommend optimal channel mix strategies to enhance customer engagement and experience.
• Integrate digital systems and traditional techniques to deliver seamless customer experiences.
• Lead the development of a vision for optimizing customer journeys across channels, based on evolving customer preferences and strategic goals.
• Lead workshops and experience-sharing sessions on data collection, analysis, segmentation, and customer insights application.
• Champion innovative approaches to gathering and leveraging customer data to capture market share and improve cross-regional customer experiences.
• Develop and present differentiated value propositions for global initiatives, articulating the company’s unique value over competitors.
• Establish governance processes for complex, cross-regional projects, ensuring effective stakeholder management and alignment.
• Sponsor projects requiring different implementation processes across geographies, managing master project plans and providing regular updates to steering committees.
• Influence key stakeholders without authority, focusing on mutually beneficial outcomes and building credibility.
• Encourage the organization to foster a global mindset, integrating regional complexities into strategic plans.

Required qualifications:

• Bachelor’s degree and at least 6 years of professional experience in medical device marketing.
• Minimum of 5 years' experience leading strategic marketing initiatives, with a focus on product management and customer insights.
• Proven experience in developing and executing strategic plans and innovative marketing strategies.
• Demonstrated ability to optimize channel mix and integrate digital systems for enhanced customer experiences.
• Experience in project and resource management, with a track record of managing complex, cross-regional projects.
• Ability to influence and build strategic relationships across the organization and externally.
• Willingness to travel up to 30% of the time.

Preferred qualifications:

• Higher education such as MBA, MPH, or MHA in health policy.
• Specific medical device experience, particularly in neuromodulation devices.
• Technical skills related to digital marketing, data analytics, and customer insight tools.
• Proven ability to influence without authority and foster a culture of innovation and continuous improvement.

The expected annualized base pay range this full-time position working at this location will be from $124,000 - $235,800, plus annual bonus (subject to plan eligibility and other requirements) and the value of core and optional employee benefits being offered at BSC, which can be reviewed at www.bscbenefitsconnect.com. At BSC, it is not typical for an individual to be hired near the bottom or top of the pay range. Boston Scientific considers various factors in determining actual compensation for this position at the expected location. Actual compensation will be commensurate with demonstrable level of experience and training, pertinent education including licensure and certifications, and other relevant business or organizational needs. Actual compensation may be otherwise adjusted if the position is filled outside of the intended geographic location.
 

Requisition ID: 586373

As a leader in medical science for more than 40 years, we are committed to solving the challenges that matter most – united by a deep caring for human life. Our mission to advance science for life is about transforming lives through innovative medical solutions that improve patient lives, create value for our customers, and support our employees and the communities in which we operate. Now more than ever, we have a responsibility to apply those values to everything we do – as a global business and as a global corporate citizen.

So, choosing a career with Boston Scientific (NYSE: BSX) isn’t just business, it’s personal. And if you’re a natural problem-solver with the imagination, determination, and spirit to make a meaningful difference to people worldwide, we encourage you to apply and look forward to connecting with you!

At Boston Scientific, we recognize that nurturing a diverse and inclusive workplace helps us be more innovative and it is important in our work of advancing science for life and improving patient health. That is why we stand for inclusion, equality, and opportunity for all. By embracing the richness of our unique backgrounds and perspectives, we create a better, more rewarding place for our employees to work and reflect the patients, customers, and communities we serve. Boston Scientific is proud to be an equal opportunity and affirmative action employer.

Boston Scientific maintains a prohibited substance free workplace. Pursuant to Va. Code § 2.2-4312 (2000), Boston Scientific is providing notification that the unlawful manufacture, sale, distribution, dispensation, possession, or use of a controlled substance or marijuana is prohibited in the workplace and that violations will result in disciplinary action up to and including termination.

Please be advised that certain US based positions, including without limitation field sales and service positions that call on hospitals and/or health care centers, require acceptable proof of COVID-19 vaccination status.  Candidates will be notified during the interview and selection process if the role(s) for which they have applied require proof of vaccination as a condition of employment.  Boston Scientific continues to evaluate its policies and protocols regarding the COVID-19 vaccine and will comply with all applicable state and federal law and healthcare credentialing requirements.   As employees of the Company, you will be expected to meet the ongoing requirements for your roles, including any new requirements, should the Company’s policies or protocols change with regard to COVID-19 vaccination.