Therapy Awareness Regional Manager - Mid-Atlantic and Northeast
Additional Location(s): US-DE-Delaware; US-NH-Northern; US-NH-Southern; US-NJ-Central; US-NJ-Northern; US-NJ-Southern; US-PA-Philadelphia
Diversity - Innovation - Caring - Global Collaboration - Winning Spirit - High Performance
At Boston Scientific, we’ll give you the opportunity to harness all that’s within you by working in teams of diverse and high-performing employees, tackling some of the most important health industry challenges. With access to the latest tools, information and training, we’ll help you in advancing your skills and career. Here, you’ll be supported in progressing – whatever your ambitions.
About the Role
The Therapy Awareness Sales Manager role ensures that the assigned region meets or exceeds sales and referral growth aligned with the strategic priorities of Boston Scientific. In this position, the TARM will coach and develop the TAR team to drive key initiatives, therapy awareness, and market penetration. TARM works closely with the Rhythm Solutions field partners and marketing to facilitate cohesive alignment and drive business impact.
Your responsibilities will include:
Knowledge:
- Responsible for providing continuous tools and education to team members to ensure up-to-date industry, clinical, guidelines, and product knowledge.
- Maintains knowledge of the industry and the competition by continually seeking information from physicians and internal partners and others to challenge, modify, and prioritize regional strategies.
- Collects data from their region on best practices and sales tactics that drive referrals and ensure team is performing as expected.
- Ensures TARs drive therapy awareness through education to fill the patient funnel within assigned geography, consisting of identifying patient pathways from referring physician, creating pull-through strategies to ensure implantation, identifying opportunities in the process such as operational efficiencies, capacity, and patient pipeline.
- Drive program development and follow-up activities within the community setting to create a pathway for referrals to implanting providers. Build and nurture relationships with the referring physicians, implanting account, implanter, nursing staff and coordinators.
Business Management:
- Monitors region sales performance on an ongoing basis, initiating corrective actions, and preparing reports, summaries, analysis, and documentation on all aspects of region management.
- Assists sales support/marketing staff members in activities such as sales promotion, training, or market research in planning and executing special projects.
- Ensures the effective implementation of representative customer records, key contacts, reports, and company policies.
- Develops and executes sales strategies and activities; Plans and controls expenses to ensure sales objectives are met within budget.
- Performs regular business reviews with TARs; Integrates individual territory plans and account profiles into a broader regional plan and coaches sales team accordingly.
- Performs quarterly report outs on TAR impact/performance, referral growth, program activity, resource utilization
- Ensure adherence to compliance policies related to medical education and market awareness to maintain regulatory standards and mitigate risks. Additionally, conduct thorough inspections of team activities to verify compliance and provide guidance for corrective actions when necessary
Selling Skills:
- Identifies sales gaps, submits corrective strategies, and implements aggressive sales growth.
- Confers with immediate superior in the development of marketing policy, recommending product and product line revisions as well as additional educational and training needs.
- Develops and recommends expansion analysis of new territories, responsible for developing, implementing, and monitoring a region-targeting program.
- Identifies and recommends promotion programs and materials to help support the sales plan and strategy.
- Shares personal selling experiences in a way that motivates others and teaches applicable skills.
- Coaches others in the field; Models strong selling skills in front of the customer with others present and without taking over the sales process.
- Actively supports corporate/divisional initiatives by proactively assisting in the training and influencing their team.
Clinical Excellence:
- Masters clinical evidence for product and disease state knowledge to sell to all applicable stakeholders and can differentiate product line against the competitor’s products in front of the customer.
- Creative Economic and Value-Added Solutions:
- Strong understanding of procedure coverage dynamics, requirements, and objections to therapy
- Collects and shares patient referral pathway best practices
- Evaluates situations as they affect both the account/customer, as well as the division’s overall long and short-term business needs.
Building and Maintaining Relationships:
- Spends time in the field with multiple field sales personnel to support their professional development needs and to maintain and develop strong relationships and understanding of the customer.
- Responsible for recruiting, coaching, and developing organizational talent. Fosters a diverse workplace that enables all participants to contribute to their full potential in pursuit of organizational objectives.
- Maintains contact with key regional accounts and key relationships to support TAR initiatives around therapy awareness and BSC brand loyalty
- Assist key customers in the creation, maintenance, expansion, and startup of Watchman-related educational courses and forums.
- Attend and participate in customer, company, and industry-sponsored forums and courses.
- Develop and maintain relationships with key BSC functional areas including but not limited to – sales operations, marketing, finance, corporate programs.
Required Qualifications:
- Bachelor’s degree (Advanced degree preferred) plus 7-9 years of related work experience or an equivalent combination of education and work experience.
- Demonsttated track record of cardiology sales and ongoing impact through leadership training & programs, increased impact and influence
- Highly motivated, high-impact individual with strong technical, analytical and leadership competencies to work effectively in a sales organization.
- Highly detailed oriented, and possess excellent written and verbal communication skills.
- Strong project management skills, including effectively managing multiple priorities
Preferred Qualifications:
- MBA or graduate degree in a related field
- 2+ years of sales management experience with a proven track record for sales achievement & team development.
Requisition ID: 604447
The anticipated annualized base amount or range for this full time position will be $ to $, plus variable compensation governed by the Sales Incentive Compensation Plan (which includes certain annual non-discretionary incentives based on predetermined objectives) as well as the value of core and optional benefits offered at BSC, which can be reviewed at www.bscbenefitsconnect.com. Actual compensation will be commensurate with demonstrable level of experience and training, pertinent education including licensure and certifications, and other relevant business or organizational needs.
For MA positions: It is unlawful to require or administer a lie detector test for employment. Violators are subject to criminal penalties and civil liability.
As a leader in medical science for more than 40 years, we are committed to solving the challenges that matter most – united by a deep caring for human life. Our mission to advance science for life is about transforming lives through innovative medical solutions that improve patient lives, create value for our customers, and support our employees and the communities in which we operate. Now more than ever, we have a responsibility to apply those values to everything we do – as a global business and as a global corporate citizen.
So, choosing a career with Boston Scientific (NYSE: BSX) isn’t just business, it’s personal. And if you’re a natural problem-solver with the imagination, determination, and spirit to make a meaningful difference to people worldwide, we encourage you to apply and look forward to connecting with you!
At Boston Scientific, we recognize that nurturing a diverse and inclusive workplace helps us be more innovative and it is important in our work of advancing science for life and improving patient health. That is why we stand for inclusion, equality, and opportunity for all. By embracing the richness of our unique backgrounds and perspectives, we create a better, more rewarding place for our employees to work and reflect the patients, customers, and communities we serve. Boston Scientific is proud to be an equal opportunity and affirmative action employer.
Boston Scientific maintains a prohibited substance free workplace. Pursuant to Va. Code § 2.2-4312 (2000), Boston Scientific is providing notification that the unlawful manufacture, sale, distribution, dispensation, possession, or use of a controlled substance or marijuana is prohibited in the workplace and that violations will result in disciplinary action up to and including termination.
Please be advised that certain US based positions, including without limitation field sales and service positions that call on hospitals and/or health care centers, require acceptable proof of COVID-19 vaccination status. Candidates will be notified during the interview and selection process if the role(s) for which they have applied require proof of vaccination as a condition of employment. Boston Scientific continues to evaluate its policies and protocols regarding the COVID-19 vaccine and will comply with all applicable state and federal law and healthcare credentialing requirements. As employees of the Company, you will be expected to meet the ongoing requirements for your roles, including any new requirements, should the Company’s policies or protocols change with regard to COVID-19 vaccination.
Among other requirements, Boston Scientific maintains specific prohibited substance testing requirements for safety-sensitive positions. This role is deemed safety-sensitive and, as such, candidates will be subject to a drug test as a pre-employment requirement. The goal of the drug testing is to increase workplace safety in compliance with the applicable law.
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